SPATIVATE
ABOUT US
While organizations were making efforts with their sustainability and CSR campaigns,
there were still obvious issues.
They usually solve the wrong problems,
assist the wrong communities
and offer the wrong help.
Most campaigns launched were cliché, unattractive
and outdated for 2024.
Meanwhile, affected communities and
potential beneficiaries were in desperate need
of engagement from external parties.
They faced real social problems
but often struggled to receive
the right kind of help.
Why are we doing nothing to solve this issue?
This is where Spativate steps in
then matches right leader organizations
with the right causes and communities.
Our mission is to add excitement
into sustainability and CSR campaigns, making them attractive yet impactful.
Your organization’s public perception will be elevated
by launching genuinely strategic campaigns.
For Spativate, campaign is a sweet combination of activation and initiative.
So, launching 15 Urbins at Rainforest World Music Festival is an activation while getting 15 schools
to design their recycling bins
inspired by Urbins is an initiative.
Here’s why we believe executing creative Activation
before Initiative is crucial:
Immediate visibility
Narrative setting
Engagement magnet
Media spotlight
Stakeholder attraction
Memorable impact
Long-term catalyst
Financial validation
OUR BELIEFS
Passion for Amplifying Social Impact
We're fueled by the idea of making social projects more engaging. Imagine if we could take important causes and make them so compelling that they capture more attention, earn genuine admiration, and, most importantly, effectively raise awareness.
Emulate and Localize for Swift Impact
When tackling urgent issues, we believe in looking at successful case studies. While innovation is vital, it's equally important to remember that some problems demand swift action. Emulate what works, localize it, and if it doesn't fit perfectly, tweak it. Speed and impact are our allies.
Real Change Starts Locally
We firmly believe that you don't need to tackle global crises to make a difference. By addressing local issues first, you can set off a ripple effect that touches lives and transforms entire communities.
CREATIVE DIRECTOR‘S NOTE
When I was around 10 years old and my little brother was just 6, we found ourselves at a small shopping center in Kuching. Our parents were busy with Raya shopping upstairs and asked me to accompany my brother to buy him a KFC snack plate. However, there was a catch - I was fasting, as it was Ramadan.
So, we ordered and collected the snack plate, and I waited patiently while my brother enjoyed his chicken. It was then that a kind Indian couple approached us and asked, 'Would you like to order more?' Perhaps they noticed that only my brother was eating and sympathized with our situation. 'No, thank you. I'm fasting,' I replied, somewhat torn. At that age, I had mixed feelings. Should I be happy for their offer? Should I accept it and enjoy the KFC later? Did we appear in need of their sympathy? All I knew at that tender age was that I was thankful for their gesture, and I promised myself I'd pray for them whenever they crossed my mind.
Such small acts of kindness can leave an indelible impact on someone's life, often beyond our awareness. The fact that they cared about us made a significant impression. Fast forward to today, I've come to understand the concept of 'paying it forward.' I'm driven to make a positive impact on those around me, to bring a bit of happiness to their lives. While I can't make everyone happy, I'm determined to do my best. My hope is to scale this 'pay it forward' mentality through Spativate, where our agency can reach and inspire a larger audience to leave inspirational legacy.
